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Make your daily care more comfortable
Just like your face and hair, your intimate area deserves its own care.
Support your natural balance from within and feel more comfortable throughout the day.

Is your intimate microbiota in balance?
The intimate area of a menstruating woman typically has a pH range of 3.8 to 4.5, which helps maintain a healthy balance of vaginal flora. However, using soap that isn't suitable for your intimate area can disrupt this pH balance and the natural bacteria, potentially leading to inflammation and other issues. Dryness can also cause small wounds in the vagina or vulva, creating an environment where harmful bacteria can grow, resulting in an unpleasant odour. That’s why it’s essential to care for your intimate area with products that are gentle and supportive.
How to Practice Daily Self-Care for a Comfortable Life
If you continue to use soap that is not formulated for the intimate area, it may disrupt the natural pH balance and microbiota of the vagina, which can potentially lead to discomfort or irritation.
In addition, dryness can sometimes cause tiny cracks in the skin around the vulva, creating an environment where bacteria may thrive — possibly resulting in unwanted odour in vaginal discharge.
Establishing good daily hygiene habits is important to help keep the intimate area clean and comfortable.
Using a gentle intimate wash can support moisture retention and help maintain the skin’s natural protective barrier, contributing to the prevention of dryness, discomfort, and other common concerns.
In addition, dryness can sometimes cause tiny cracks in the skin around the vulva, creating an environment where bacteria may thrive — possibly resulting in unwanted odour in vaginal discharge.
Establishing good daily hygiene habits is important to help keep the intimate area clean and comfortable.
Using a gentle intimate wash can support moisture retention and help maintain the skin’s natural protective barrier, contributing to the prevention of dryness, discomfort, and other common concerns.


Italy: A leader in intimate care
In Italy, intimate care is simply a part of everyday life — even babies use intimate washes from an early age.
People grow up naturally learning how to care for their bodies, adjusting their routines through different life stages like pregnancy, postpartum, or the menstrual cycle.
Thanks to this long-standing culture, there's a strong focus on safety and quality, which has helped intimate care products evolve and improve over time.
As awareness continues to grow, Italian products keep improving to meet the needs of people who consider intimate care as an essential part of their daily self-care routine.
People grow up naturally learning how to care for their bodies, adjusting their routines through different life stages like pregnancy, postpartum, or the menstrual cycle.
Thanks to this long-standing culture, there's a strong focus on safety and quality, which has helped intimate care products evolve and improve over time.
As awareness continues to grow, Italian products keep improving to meet the needs of people who consider intimate care as an essential part of their daily self-care routine.
How to Choose the Right Soap for Your Intimate Area
1. Proper pH Balance
The skin around the intimate area is highly sensitive, and a disrupted pH balance may lead to dryness, itchiness, and discomfort. For menstruating women, the pH level of the intimate zone typically ranges from 3.8 to 4.5, supporting a naturally acidic environment.
2. Gentle Cleansing Ingredients
Strong surfactants like SLS (sodium lauryl sulphate) or SLES (sodium laureth sulphate) can be harsh on delicate skin. Choosing a cleanser formulated with milder, plant-based ingredients can help minimise irritation and maintain comfort during daily use.
3. Moisturising Support
Because the intimate area is prone to dryness, it's important to use a product that helps retain moisture. Ingredients like glycerin, aloe vera, and olive oil can help keep the skin hydrated and healthy. Products with moisturising properties support comfort and balance as part of your regular personal care routine.
The skin around the intimate area is highly sensitive, and a disrupted pH balance may lead to dryness, itchiness, and discomfort. For menstruating women, the pH level of the intimate zone typically ranges from 3.8 to 4.5, supporting a naturally acidic environment.
2. Gentle Cleansing Ingredients
Strong surfactants like SLS (sodium lauryl sulphate) or SLES (sodium laureth sulphate) can be harsh on delicate skin. Choosing a cleanser formulated with milder, plant-based ingredients can help minimise irritation and maintain comfort during daily use.
3. Moisturising Support
Because the intimate area is prone to dryness, it's important to use a product that helps retain moisture. Ingredients like glycerin, aloe vera, and olive oil can help keep the skin hydrated and healthy. Products with moisturising properties support comfort and balance as part of your regular personal care routine.


The decrease in female hormones during and after menopause can affect the delicate area!
A decrease in female hormones (estrogen) can lead to dryness in the intimate area.
As estrogen levels drop, the area becomes less moisturised, and the vagina’s natural self-cleaning function may be impaired. This can create an environment that promotes bacterial growth, leading to an unpleasant odour.
To stay comfortable during and after menopause, it's essential to maintain daily care to keep the intimate area in a healthy and balanced condition.
As estrogen levels drop, the area becomes less moisturised, and the vagina’s natural self-cleaning function may be impaired. This can create an environment that promotes bacterial growth, leading to an unpleasant odour.
To stay comfortable during and after menopause, it's essential to maintain daily care to keep the intimate area in a healthy and balanced condition.
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